Makeup Revolution's Conceal & Define - First Impressions

27 Jan 2018

Hi, it's Miss Contradictory here. In my Urban Decay Shapeshifter post, I said within the first sentence that I'm late to every makeup-related party, yet here I am, talking about a product that has taken the community by storm. I'll be honest, concealer doesn't get me going the way that eyeshadow palettes do, but when I saw all the reviews of this product hitting the web, I just knew I had to give it a go. Now, I haven't been using it long enough to do a full in-depth review, but instead, I'll give you all my first impressions. This is Makeup Revolution's Conceal & Define - breaking the beauty community since 2018.

If you've not heard of Makeup Revolution before, they're very well-known for releasing products that are dupes of high end brands. For example, everyone went crazy for their Iconic 3 palette in place of the Urban Decay Naked 3 palette. The Conceal & Define was released almost bang on the turn of the new year, and ever since then, it has been in the limelight with hordes of people comparing it to (and favouring it over) the Tarte Shape Tape concealer. Now, I haven't tried the Shape Tape because I don't want to pay £20+ for a concealer, sorry. Absolutely every review I've read and video I've watched has said that the Conceal & Define is pretty much the exact same product, if not slightly better, for a fraction of the price (£4... insane), so with claims like that, I had to give it a go!

So I'll start this off by saying that I recommend going into your local Superdrug to check out the shades. You can't tell what shade you need by looking at the website and chances are, the one you want will be sold out on there. It's been in such high demand that the website seems to be always low on stock! But yes, the shade range is incredible. This line has only just dropped and there's already 18 shades available, with the palest of light shades to most rich deep ones. It's so amazing to see such an affordable brand be so inclusive, so this product can be enjoyed by absolutely everyone!
I knew I wanted to pick up the lightest shade (C1), but I was a little worried that my local Superdrug would be out of stock. Luckily, I managed to grab the last one! I also wanted to try out a darker shade, but still on the lighter side of the spectrum, just for comparison. The next 3 shades in the range were out of stock, so I picked up C5, which looked only slightly deeper than C1 in the tube, but I was looking forward to seeing them swatched side by side. I had absolutely no problem with paying £8 for two concealers that had so much hype around them.

The containers feel a lot like glass to me, making this product feel luxurious and sleek. Each are topped off with a metallic gold lid, in true Makeup Revolution style, making them super pretty for your vanity. Each contains 3.4ml, which is a decent amount for the amount that you pay. If you wanted to stock up so that you never run out, it won't break the bank!

I'll admit, when I first looked at the two shades side by side, I was a little worried that C5 would be too warm for my skin tone. C1 looked much cooler, which is what I prefer for concealing under my eyes, whereas C5 looked very warm, so I wasn't entirely certain if I'd made a mistake when buying it in my excitement.
As you can see, the applicator is quite a chubby doe foot, which I've heard is ridiculously similar to the Shape Tape, It makes it easy to swipe a good amount of product on to your face evenly, as well as being softer and more gentle. There's nothing worse than a scratchy concealer applicator. Now, when I did these swatches, I didn't dip back into the tube to get more product - those are both literally one swipe. Do you see the coverage? Do you see the coverage? If you're someone that likes a light coverage, this guy is not for you, but I absolutely adore a medium-full coverage, so it's utterly perfect for me. It also retains that coverage when blended out (I meant to take a photo, but totally forgot. Sorry!)

As for the colours, C1 is super light with quite a neutral undertone, making it perfect for popping on the undereyes, especially on fair-skinned people. C5 is much deeper, which frightened me a little when I first swatched, and has a strong warm undertone, but I think that this would look great for a natural contour. I don't see any rule book anywhere saying that I can't do that, so I'm definitely gonna give it a go!

EDIT:  Since writing this post, I have actually worn both concealers. I can confirm that C1 looks stunning under the eyes and blends beautifully. I've used C5 as a contour shade and it looks amazing. I've never contoured with anything other than powder bronzer before, so this was a total first for me and it worked so so well. I'm definitely going to be using it more often! The product has a thick consistency, but it isn't heavy or cakey. It sets down to an almost satin finish and looks beautiful without powder, but I love to set it to make sure it doesn't budge.

I can really see this becoming my go to concealer. Sorry, Collection Lasting Perfection, you just can't beat that coverage! If you guys have tried out the Conceal & Define, let me know your thoughts!

Whould you like to comment?

  1. EVERYONE has been raving about this and I wish I could get my hands on this! I'm going to see if it's available in any stores near me x Great review as usual xx Nikita

    BLOG//Jasmine Loves

    1. Nikita, I just KNOW you'll love it! Plus for the price, it would be rude to not give it a go! Thank you so much for your lovely comment xx

  2. All I hear about this product is rave reviews :-) It is making me so keen to abandon my usual Nars products and give it a try!

    1. Oh my gosh, you MUST try it! For only £4, it would be rude not to! x